Southwest Airlines: The Kindness Diaries

Southwest is known for promoting civility and kindness as values that work for its employees—and for everyone else. In 2019, Southwest took its message further by joining with Leon Logothetis, known as “The Kindness Guy,” on the Netflix-produced series The Kindness Diaries. Here, Logothetis travels the world, depending wholly on the kindness of strangers he meets along the way.

Southwest and Logothetis have also partnered on in-flight series Where Have You Been? to showcase the effects of kindness on people in transit and My Kind Of News featuring inspirational stories from community organizations. The videos are available on Southwest's YouTube channel.

Read more from The Dialogue Project at Duke: Taking Kindness and Civility Beyond Competition

The Business Blueprint to bring Americans together

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